Software and Tech Industries

In the B2B IT industry, traditional prospecting methods are no longer profitable, leading to a decline in sales Team motivation.

Do you write code? Discover our new prospecting approach.

The IT SERVICES MARKET can easily achieve double-digit growth rates. It's a very promising industry. But you need to know how to tap into this potential.

Business development is not decreed, it is built with proactive lead generation strategies.

To set a qualified appointments with your best prospects, rely on experts with dual expertise: sales and IT.
Ready to upset the status quo ?

To achieve this goal, we have developed two approaches:

Daring operations :

These are highly focused campaigns designed to achieve specific business objectives within a short timeframe, such as acquiring a certain number of qualified leads.
They are extremely effective because they deliver rapid and significant results.

Standard operations :

They are often used to identify qualified leads, educate a target audience, or increase the visibility and awareness of your solution through webinars or qualified appointments with prospects.

Our strength ➝ Our team

Our SDR engage daily with business leaders to uncover, understand, and analyze their specific IT needs.
They identify a wide range of IT projects spanning various domains such as Project Portfolio Management (PPM), Finance, Human Resources, Business Intelligence, Data, Cybersecurity, Cloud, Enterprise Resource Planning (ERP), and more.

Discover our expertise :

Software publishers

Your solution is a technological success, but what about its commercial success?
True success lies in identifying and fulfilling a market need!
Our SDR, with their extensive experience in the software industry, possess a deep understanding of decision-making processes within complex organizations. They will work closely with you to identify potential clients.

Project Example:

Objective: Increase sales and motivate sales teams
Need: Expand sales and motivate sales teams
Target Audience: Large accounts and Mid-Market Companies
Geographic Scope: France and Switzerland
Key Decision-Makers: CIOs, Project Managers, PMOs, IT Directors, Digital Transformation Directors

Leads Provider's Contributions:

Over 200 qualified projects identified annually
Consistent revenue growth
Highly motivated sales teams with minimal turnover

ERP, CRM AND BI SOLUTION INTEGRATORS

The software industry is highly competitive and characterized by rapid technological shifts. It can be challenging for integrators to escape the red ocean of competition.
To help our clients stand out, we empower them with a formidable arsenal of B2B teleprospecting, webinars, and LinkedIn Lead Gen campaigns.

Project Example:

Client: BI Solution Integrators
Needs: Increase sales volume
Geographic Area: Metropolitan France
Target audience : Intermediate-sized enterprises (SMEs) with 250 to 999 employees
Key Decision-Makers: Chief Information Officers, IT Directors, Business Leaders, CEOs, CFOs, and other executives who make decisions about technology investments and IT solutions.

Leads Provider's Contributions:

Over 350 qualified IT projects added each year.
A steady stream of highly qualified appointments translates into a steady increase in revenue.
More effective sales team

DATA, CLOUD AND ARTIFICIAL INTELLIGENCE

Leveraging data empowers businesses to make more informed decisions and reduce uncertainties. However, no matter the size of the company, data integration remains insufficient.
To address this challenge, Leads Provider supports IT services companies by utilizing Phone prospecting and Sales Navigator to generate Leads.

Project Example:

Client: Data-Specialized IT Services Company
Need: Expand sales and motivate sales teams
Geographic Area: France and Switzerland
Target : Large sized companies, Small and Medium-Sized Enterprises (SMEs)
Key Decision-Makers: CIOs, IT Directors, Transformation Directors.

Leads Provider's Contributions:

Over 400 new IT projects detected each year
Strategy based on evangelizing prospects
More effective and motivated sales team.

CYBERSECURITY

In recent years, we have witnessed a significant increase in cyberattacks. Despite this concerning situation, many companies continue to neglect their IT security.
Commercially, these markets represent a goldmine. The challenge lies in determining the best approach to raise awareness about the dangers of IT vulnerabilities!

Project Example:

Client: A French startup specializing in the development of vulnerability management solutions.
Needs: Increase sales volume
Geographic Area: Metropolitan France
Target audience : Intermediate-sized enterprises (SMEs) with 250 to 999 employees
Key decision-makers: CIOs, IT Directors, CISOs, business leaders

Leads Provider's Contributions:

360 qualified appointments per year since 2018.
An appointment-to-demonstration conversion rate exceeding 90%.
Consistently increasing sales growth.

DIGITAL AGENCIES

Digital agencies have evolved into true consulting partners, providing comprehensive support to their clients from the design phase to the execution of digital projects.
Why do some agencies seek our help to attract qualified leads, even though they have expertise in lead generation through landing pages?
Telemarketing remains the only channel that allows agencies to interact directly with their prospects, qualify them precisely to retain only the most promising leads.

Project Example:

Client: French digital agency with 250 employees
Need: to grow sales, especially in Switzerland
Geographical Area: Metropolitan France, Switzerland
Targets: Advertisers and large media agencies
Target Audience: CIOs, IT Directors, Transformation Directors.

Leads Provider's Contributions:

Consistent Lead Generation: An average of 40 qualified appointments per month
Sales Growth in France: A significant increase in sales in France
New Prospect Identification in Switzerland, identification of new prospects in Switzerland

Your solution is a technological success, but what about its commercial success?
True success lies in identifying and fulfilling a market need!
Our SDR, with their extensive experience in the software industry, possess a deep understanding of decision-making processes within complex organizations. They will work closely with you to identify potential clients.

Project Example:

Objective: Increase sales and motivate sales teams
Need: Expand sales and motivate sales teams
Target Audience: Large accounts and Mid-Market Companies
Geographic Scope: France and Switzerland
Key Decision-Makers: CIOs, Project Managers, PMOs, IT Directors, Digital Transformation Directors

Leads Provider's Contributions:

Over 200 qualified projects identified annually
Consistent revenue growth
Highly motivated sales teams with minimal turnover

The software industry is highly competitive and characterized by rapid technological shifts. It can be challenging for integrators to escape the red ocean of competition.
To help our clients stand out, we empower them with a formidable arsenal of B2B teleprospecting, webinars, and LinkedIn Lead Gen campaigns.

Project Example:

Client: BI Solution Integrators
Needs: Increase sales volume
Geographic Area: Metropolitan France
Target audience : Intermediate-sized enterprises (SMEs) with 250 to 999 employees
Key Decision-Makers: Chief Information Officers, IT Directors, Business Leaders, CEOs, CFOs, and other executives who make decisions about technology investments and IT solutions.

Leads Provider's Contributions:

Over 350 qualified IT projects added each year.
A steady stream of highly qualified appointments translates into a steady increase in revenue.
More effective sales team

Leveraging data empowers businesses to make more informed decisions and reduce uncertainties. However, no matter the size of the company, data integration remains insufficient.
To address this challenge, Leads Provider supports IT services companies by utilizing Phone prospecting and Sales Navigator to generate Leads.

Project Example:

Client: Data-Specialized IT Services Company
Need: Expand sales and motivate sales teams
Geographic Area: France and Switzerland
Target : Large sized companies, Small and Medium-Sized Enterprises (SMEs)
Key Decision-Makers: CIOs, IT Directors, Transformation Directors.

Leads Provider's Contributions:

Over 400 new IT projects detected each year
Strategy based on evangelizing prospects
More effective and motivated sales team.

In recent years, we have witnessed a significant increase in cyberattacks. Despite this concerning situation, many companies continue to neglect their IT security.
Commercially, these markets represent a goldmine. The challenge lies in determining the best approach to raise awareness about the dangers of IT vulnerabilities!

Project Example:

Client: A French startup specializing in the development of vulnerability management solutions.
Needs: Increase sales volume
Geographic Area: Metropolitan France
Target audience : Intermediate-sized enterprises (SMEs) with 250 to 999 employees
Key decision-makers: CIOs, IT Directors, CISOs, business leaders

Leads Provider's Contributions:

360 qualified appointments per year since 2018.
An appointment-to-demonstration conversion rate exceeding 90%.
Consistently increasing sales growth.

Digital agencies have evolved into true consulting partners, providing comprehensive support to their clients from the design phase to the execution of digital projects.
Why do some agencies seek our help to attract qualified leads, even though they have expertise in lead generation through landing pages?
Telemarketing remains the only channel that allows agencies to interact directly with their prospects, qualify them precisely to retain only the most promising leads.

Project Example:

Client: French digital agency with 250 employees
Need: to grow sales, especially in Switzerland
Geographical Area: Metropolitan France, Switzerland
Targets: Advertisers and large media agencies
Target Audience: CIOs, IT Directors, Transformation Directors.

Leads Provider's Contributions:

Consistent Lead Generation: An average of 40 qualified appointments per month
Sales Growth in France: A significant increase in sales in France
New Prospect Identification in Switzerland, identification of new prospects in Switzerland

SUCCESS STORIES

Planisware

Background : Planisware, a Franco-American company specializing in project portfolio management (PPM) software, has been a client since 2014.
Target audience: CIOs of large enterprises, PMOs, IT project managers
Solution : Leads Provider's solution involves generating qualified leads by combining telemarketing with LinkedIn lead generation campaigns.
Testimonial : Leads Provider has been supporting us with lead generation since 2014. We generate over 200 qualified projects each year. Grégory Sabathé, CMO at Planisware
Grégory Sabathé, Directeur Marketing chez Planisware

Mass Analytics

Background : Mass Analytics is a software publisher specializing in Marketing Mix Modelling. The founder, Dr. Ramla Jarrar, wanted to secure qualified phone appointments to organize demonstrations and sell the solution.
Target audience: Marketing directors and data scientists at large companies.
Solution : Appointment setting for major accounts.
Testimonial : "Mass Analytics now has a steady flow of leads, and my calendar is regularly filled with new qualified appointments."
Ramla Jarrar - Founder and CEO of Mass Analytics.

OUR CLIENTS

Discover the companies that place their trust in Leads Provider.